B1 in the fast lane to Geneva


B1 has quickly moved up the gears at the start of 2007 and is in the fast lane to the Geneva motor show. The business will be supporting an iconic Midland based in-car audio systems Company at the world’s premier motor show next month (March 2007).

B1 will be working with Harman Kardon from Solihull who design and manufacture audio equipment for some of the biggest and most prestigious motor manufacturers.

Giant billboards designed by b1 will feature in Geneva and the advertisements will appear later in the year in the specialist motoring, audio and lifestyle publications.

Associated prestigious audio brands also include Mark Levinson and Infinity. Equipment made by the Solihull Company is found in top of the range vehicles made by Land Rover, including Range Rover models, BMW, Mercedes Benz, Daimler Chrysler, Jeep and Lexus.

"This is a great West Midlands partnership and we are proud to be working with a local business that is setting standards for the rest of the industry and going all over the world with some of the best cars money can buy," said Jason Manning at b1.

"Our work for the Geneva show has involved designing three giant 48 sheet posters which will be strategically placed across 7 sites".

The Geneva International Motor Show is regarded as the flagship event of the year for the world motor industry and takes place in the Swiss second city between Thursday, March 8 and Sunday, March 18

"The posters are designed at the b1 headquarters in Bromsgrove but will be overseen throughout the production process in Switzerland."

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